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Using Social Media in the workplace to communicate with staff.

ASSESSMENT 2A BRIEF
Subject Code and Title BIZ101: Business Communications
Assessment Source Analysis
Individual/Group Individual
Length 1000 words (+/- 10%)
Learning Outcomes This assessment addresses the following subject learning outcomes:
a) Demonstrate information literacy and critical analysis appropriate to the level of study.
b) Understand and demonstrate academic integrity and authentic engagement with information.
d) Identify and apply effective communication skills within a variety of business environments, including the use of technology.
Submission By 11:55pm AEST/AEDT Sunday of Module 3.2 (Week 6)
Weighting 25%
Total Marks 100 marks
Task Summary
Identify, summarise and evaluate four (4) sources that will be useful for completing the Assessment 2B Written Report.
Please refer to the Task Instructions for details on how to complete this assessment.
Context
In business, you need to be able to research sources of information, read and evaluate their credibility to ensure they are appropriate when building and communicating an argument or a line of reasoning. Beyond this context, these skills will assist you for academic purposes in writing summaries and critically reviewing sources of information for your current and future studies.
Task Instructions
To complete this assessment task you must:
1. Select one (1) of the following topics (You will use this topic for both this assessment task (2A Source Analysis) and Assessment 2B Written Report):
a. Using Social Media in the workplace to communicate with staff.
b. Communicating a companywide employee recognition program using digital technology.
c. Boosting workplace motivation through innovative communication tools.
d. Implementing instant messaging/group messaging, discussion forums and workplace chatrooms.
e. Podcasts, internal blogs/vlogs as a means to communicate to employees.
f. Using an internal intranet/social intranet for employee interactions.
2. Conduct research on your chosen topic.
3. Identify four (4) sources that will be useful for completing Assessment 2B Written Report (read Assessment 2B Brief to inform your choice of sources).
a. Two (2) of the sources must be from reliable academic sources, such as academic journals and books. The other two (2) sources can come from YouTube or TEDtalks or other non-academic sources.
4. Provide the following for each source:
a. Name of the source in full according to the APA 6th ed. style.
b. A brief summary of each source (100-150 words each), justifying why it is relevant to the topic of your written report.
c. Evaluate the reliability of each source by applying the Five Tests for Reliability, covered in Module 3. You must cover:
1. Authority
2. Audience
3. Transparency
4. Objectivity
5. Currency
d. Include a final reference list for all four (4) sources in APA 6th ed. style.
Please note the following additional information:
• You should adhere to the correct use of academic writing, presentation and grammar.
• You are advised to include a minimum of two (2) academic references and two (2) mediabased references as described above.
• You must check the Similarity Report for your assessment task in Turnitin before submitting it in Blackboard. All highlighted sentences must be either paraphrased in your own words or put in as direct quotes and referenced accordingly.
• For additional support on academic skills, please visit: https://laureateau.blackboard.com/webapps/blackboard/content/listContent.jsp?course_id=_20163_1&am p;content_id=_2498849_1
Referencing
• It is essential that you use appropriate APA 6th edition style for citing and referencing your research.
• Please comply with all academic standards of legibility and referencing details (including a reference list). Please see more information on referencing here: http://library.laureate.net.au/research_skills/referencing
Submission Instructions
Upload your Source Analysis to Turnitin and check your Turnitin Similarity Report.
When the Turnitin Similarity Report is less than 20%, submit your Source Analysis via the Assessment link in the main navigation menu in BIZ101 Business Communications.
Your learning facilitator will provide feedback via the Grade Centre in Blackboard. Feedback can be viewed in My Grades.
The below assessment rubric guides the marker when awarding marks for your assessment. You should use this rubric to review your assessment task prior to submission, ensuring there is nothing you have missed.
Assessment Rubric
Assessment Attributes Fail (Unacceptable) 0-49% Pass
(Functional)
50-64% Credit
(Proficient) 65-74% Distinction
(Advanced)
75 -84% High Distinction
(Exceptional)
85-100%
Number of sources
10%
Identifies less than 4 sources useful to complete the Assessment 2B Written
Report on the chosen topic. Identifies 4 sources, however there are less than 2 reliable academic sources identified.
The usefulness and/or suitability of the sources identified to complete the Assessment 2B Written Report on the chosen topic is debatable. Identifies 4 sources, from which at least 2 are from reliable academic sources. The sources identified are generally useful and
appropriate to complete the Assessment 2B Written
Report on the chosen topic. Identifies 4 sources, from which at least 2 are from reliable academic sources. All sources identified are useful and pertinent to complete the Assessment 2B Written Report on the chosen topic. Identifies 4 sources, from which at least 2 are from reliable academic sources.
The academic sources identified are critical in the discipline to the discussion of the chosen topic. All sources identified are highly pertinent to complete the Assessment 2B Written Report on the chosen topic.
Referencing
25%
Does not include correct references or in-text citations; does not use APA 6th ed. style.
Attempts to include references or in-text citations; however, these are sometimes insufficient or incorrect; uses APA 6th ed. style, however may contain some citation or referencing errors. Includes in-text citations and references from suitable sources; uses APA 6th ed. style, however may contain minor citation or referencing errors. Includes in-text citations and references from suitable sources; uses APA 6th ed. style, containing minimal and or no errors. Includes in-text citations and references from suitable sources; uses APA 6th ed. style, containing no errors.
Summary
30%
Sources have not been summarised (i.e. more than one summary missing for one of the sources).
There is no/ a limited attempt at justifying relevance of selected sources. Most sources have been summarised (i.e. all sources have partial summaries or there is one summary missing for one of the sources).
The summaries are inconsistently appropriate
to the task, as demonstrated by an interrupted flow of ideas and at times lack of clarity.
All sources have been summarised appropriately, however this still needs some work to achieve a clear and coherent flow of ideas.
There is a generally adequate attempt at justifying the relevance of all selected sources, however this still needs some work (i.e. relevance to topic and task inconsistently clear). All sources have been summarised appropriately, coherently and clearly.
All sources are justified in relation to their relevance to the topic of the written report clearly and consistently. All summaries are consistently clear and coherent; in the summaries, the main ideas are synthetised as they are needed to justify the source selection in relation to the topic of the written report (i.e. main ideas from sources are used to justify selection and relevance to chosen topic).
BIZ101 Assessment 2A Brief Page 4 of 5
There is a basic attempt at justifying the relevance of all selected sources, however this needs substantial work (i.e. relevance to topic and task
not entirely clear, appropriate).
Reliability evaluation
35%
The reliability evaluation shows no understanding of source authority, audience, transparency, objectivity and currency, with omissions in all of the tests. The reliability evaluation shows superficial understanding of source authority, audience, transparency, objectivity and currency, with weaknesses in all of the tests and some omissions. The reliability evaluation shows a generally competent understanding of source authority, audience, transparency, objectivity and currency, with only weaknesses in some of the tests and no omissions. The reliability evaluation shows a clearly competent understanding of source authority, audience, transparency, objectivity and currency, with no more than one or two weaknesses and no omissions in all of the tests. The reliability evaluation is comprehensive, thorough and
appropriate in all tests, demonstrating a highly competent understanding of source authority, audience, transparency, objectivity and currency, with no weaknesses and no omissions in all of the tests.
BIZ101 Assessment 2A Brief Page 5 of 5

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